New Delhi, Sept 17 2025: Devnagri AI, India’s first AI-powered multilingual intelligent infrastructure layer for enterprises, has launched its regional language intelligence services aimed at helping Direct-to-Consumer (D2C) and e-commerce brands engage effectively with India’s language-diverse customer base. Trained on more than 750 million data points across 22 Indian languages and their dialects, Devnagri’s models ensure high accuracy across both widely spoken and region-specific variants, enabling businesses to move beyond the limitations of English-first digital experiences.

Devnagri’s offerings include a full-stack suite of tools built to deliver contextual, scalable, and enterprise-ready language intelligence. Key offerings for D2C and e-commerce brands include:

Conversion-focused localization of product pages, banners, PDPs, SEO content, and reviews with catalog velocity and tone consistency.

Multilingual automation with AI-driven chat and voice bots for order tracking, returns, FAQs, and post-purchase support across WhatsApp, apps, and websites, delivering up to 15–30% ticket deflection and faster response times. Additionally, improving customer satisfaction (CSAT) and retention, while fostering trust between brands and their customers who feel heard and supported in their own language.

Brand consistency, powered by Devnagri’s proprietary BRAIN/DILM model, ensures tone, glossary, and compliance across PDPs, user-generated content, and campaigns, ensuring faster and more reliable content cycles.

A staggering 89% of internet users in India prefer communicating in local languages. For D2C and e-commerce brands, these capabilities address one of the industry’s biggest growth challenges: trust and conversion in regional markets. By localizing product descriptions, reviews, and interfaces into regional languages, brands can reduce friction in purchase decisions, improve customer support responsiveness, and strengthen post-purchase engagement. In short, Devnagri enables brands to offer a fully native customer journey from discovery to after-sales that resonates with users in their preferred language, resulting in higher satisfaction scores, improved retention, and stronger market share in Tier-2 and Tier-3 cities.

Speaking of the launch, Nakul Kundra, Co-founder of Devnagri said, “The consumer journey is shaped by how easily people can find information and support in their own language. Most of India’s new internet users are non-English speakers, and if brands don’t adapt, they risk losing the largest growth segment. With Devnagri AI, we are enabling businesses to move beyond simple translation to true language intelligence where every interaction, from browsing to post-purchase support, feels native and trustworthy.”

“The future of India’s digital economy depends on how intelligently we bridge the language divide. At Devnagri, we are engineering systems that can learn cultural context, adapt to dialectal shifts, and operate securely at enterprise scale. By enabling on-premises deployment and domain-specific fine-tuning, we’re giving businesses the confidence to engage millions of new users in their own language, without compromising accuracy or privacy. This is how language intelligence becomes a growth engine for the next phase of digital India,” said Himanshu Sharma, Co-founder, Devnagri AI.

Devnagri’s AI-driven approach, capable of handling code-mixing, dialect variations, and voice-based queries, positions it as a critical partner for D2C companies aiming to strengthen customer satisfaction scores and expand market share beyond metro audiences. The company also noted increasing interest from regulated sectors such as BFSI and e-commerce, where accurate multilingual support for compliance, customer documentation, and user communication is essential.