BusinessAdmin9/6/2025
Faridabad, 06th September 2025: The Decorshed, the eâcommerceâfirst Indian home dĂ©cor brand founded by Ritesh Bhatia, announces the launch of its exclusive âMade in Indiaâ Wall DĂ©cor Collectionâa contemporary, sustainably crafted range that celebrates Indian artistry while redefining affordable luxury for modern homes.
Drawing inspiration from Indiaâs rich visual cultureâmotifs, textures, and storytellingâthe collection features sculpted wall accents, statement panels, spiritual medallions, and minimal modern pieces that complement Indian apartments as well as larger homes. Every design moves from creative concept to prototype within India, then into inâhouse/partner manufacturing with stringent quality checks to ensure finish, durability, and readyâtoâhang convenience.
From import headwinds to MakeâinâIndia momentum
For years, the category depended on imported dĂ©corâparticularly polyâresin and mixedâmaterial wall pieces. As import duties rose, consumers faced higher prices and limited variety. The Decorshed turned this market shift into an opportunity: design and build locally to offer premium aesthetics at accessible prices, shorten lead times, and bring better control over quality.
âWe wanted to prove that Indian design and manufacturing can deliver worldâclass wall dĂ©cor at fair prices,â said Ritesh Bhatia, Founder, The Decorshed. âThis collection is our tribute to Indian craftsmanshipâresponsibly sourced materials, meticulous finishing, and designs that feel at home in todayâs India.â
Crafted responsibly, built to last
The collection prioritizes ecoâconscious inputsâresponsibly sourced substrates, efficient casting/finishing processes, and durable coatings designed for Indian climatic conditions. Skilled artisans collaborate with the brandâs design team to translate concepts into tactile pieces with clean edges, consistent coloration, and secure hanging systems.
Eâcommerceâfirst reach, panâIndia access
True to its digital DNA, The Decorshed will roll out the collection on thedecorshed.com and leading marketplaces (including Amazon and Flipkart), ensuring nationwide delivery with robust packaging engineered for wall artâmultiâlayer cushioning, dropâtested cartons, and tamperâevident sealing. The brandâs customer support (WhatsApp/phone/email) assists with style selection, installation tips, and care instructions.
Whatâs in the collection
Why it matters